Market Overview: Heat and cold therapy is a non-invasive and non-addictive pain relief therapy used for muscle relaxation, reducing swelling, and improving blood circulation. It is the most effective, cheap, and rapid relief treatment therapy. Heat therapy can utilize heat pads, hot water bottles, or warm baths. Cold therapy involves ice packs, cold compresses, or cool water. In some cases, using both may be a successful combination. Heat boosts the flow of blood and nutrients to an area of the body. It works best for morning stiffness or to warm up muscles before activity. Whereas, cold slows blood flow and reduce pain and swelling. It's often best for short-term pain, like that from a strain or a sprain. Heat and cold therapy packs are often recommended to help relieve an aching pain that results from muscle or joint damage. Increasing adoption of non-surgical and non-pharmaceutical pain relive management therapies is expected to boost growth of the hot and cold therapy pac...